Part-Time Senior Performance Marketing Specialist – Meta, TikTok Ads

This is a fully remote position, open to applicants in Portugal.

📋 Description

• Initiate, oversee, and enhance advertising campaigns on Meta and TikTok

• Develop highly effective campaign frameworks aimed at driving ticket sales and maximizing ROAS

• Track daily metrics and consistently strive to improve key performance indicators

• Retarget visitors from the website and construct conversion funnels

• Experiment with creatives, target audiences, and campaign methodologies

• Collaborate closely with the team to ensure campaigns align with forthcoming events and product launches

• Deliver prompt reporting and insights regarding performance

⛳️ Requirements

• Demonstrated experience in managing Meta and TikTok Ads for:

• Events

• Ticket sales

• Festivals / nightlife / entertainment

• High-conversion e-commerce or lead generation initiatives

• Robust understanding of:

• Pixel tracking

• Conversion optimization

• Retargeting

• Scaling successful campaigns

• Capability to work autonomously with minimal oversight

• Strong analytical abilities and a results-oriented mindset

• Experience with creative testing and viral-style TikTok advertisements is a significant advantage.

🏝️ Benefits

• Flexible schedule

• Potential for long-term collaboration