Paid Search Director – B2B

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a senior strategic partner and an extension of clients’ marketing teams across intricate B2B engagements.

• Spearhead paid search strategies, performance management, and business planning.

• Propel campaign architecture, optimization, execution oversight, and innovation initiatives.

• Manage intricate account structures across SA360, Google Ads, Microsoft Ads, and various other paid search platforms.

• Navigate through multiple stakeholder groups, business priorities, and evolving growth objectives.

• Lead strategic planning, forecasting, budgeting, testing roadmaps, and performance optimization efforts.

• Convert performance trends and business insights into executive-level recommendations and actionable plans.

• Collaborate with Client Strategy, Analytics, Strategy, Creative, and channel leadership teams.

• Identify opportunities for innovation, growth, process enhancement, and operational scalability.

• Guide, develop, mentor, and support Paid Search team members through coaching, career development, quality assurance, prioritization, and performance management.

• Oversee campaign execution, quality assurance processes, account health, and delivery standards.

• Drive thought leadership in enterprise paid search strategy, automation, audience targeting, measurement, and optimization.

• Manage and appropriately escalate critical client or account issues as needed.

• Monitor emerging trends, platform changes, AI-driven search developments, and enterprise paid media strategies.

⛳️ Requirements

• Over 4 years of experience managing B2B paid search programs within agency and/or client-side environments.

• At least 2 years of prior staff management experience with a proven track record in developing, mentoring, and leading high-performing team members.

• Experience supporting sophisticated SaaS, fintech, HR/payroll, SMB platform, or similarly complex performance marketing businesses.

• Extensive expertise in Google Ads, Microsoft Ads, campaign architecture, automation strategies, audience targeting, bidding frameworks, feed management, and enterprise-scale optimization.

• Strong analytical and problem-solving abilities with experience in leveraging performance data, GA4, and enterprise analytics platforms.

• Excellent oral, written, and interpersonal communication skills.

• Capability to operate effectively in fast-paced, highly visible enterprise environments while managing intricate stakeholder relationships and competing business priorities.

• Proven track record of driving operational rigor, process improvement, and strategic recommendations through data-driven insights and executive-level client communication.

• This position is not eligible for immigration sponsorship.

• Must be authorized to work in the U.S. through the employer's E-Verify process.

🏝️ Benefits

• Remote-first culture.

• Unlimited PTO.

• Extended Holiday break (Winter).

• Flexible schedules.

• Work from anywhere options.

• 100% paid parental leave.

• 401(k) matching.

• Medical, Dental, Vision, Life, and Pet Insurance.

• Sponsored life insurance.

• Short Term Disability insurance and additional voluntary insurance.

• Annual Class Pass credits and more!

• Annual performance bonus (not guaranteed; eligibility conditions apply).