📋 Description

• Oversee the planning, development, and performance management of integrated media campaigns.

• Create comprehensive, integrated media strategies that span programmatic, search, social, and traditional channels.

• Establish audience targeting, determine channel mix, and allocate budgets effectively.

• Administer approximately 15–20 campaigns on an annual basis.

• Offer strategic guidance across various platforms including DSPs, Google Search, YouTube, and social media.

⛳️ Requirements

• Minimum of 5 years of experience in media strategy, planning, or digital advertising.

• At least 3 years of experience in programmatic advertising.

• Demonstrated ability to manage substantial media budgets (over $1M).

• In-depth knowledge of DSP platforms (e.g., The Trade Desk or equivalent).

• Experience in managing vendor relationships and the RFP process.

• Proficient in GA4, Google Tag Manager, and other analytics tools.

• Advanced proficiency in English at C1 level.

🏝️ Benefits

• Role as a Paid Media Strategist.

• Oversight of performance for integrated media campaigns.

• Chance to manage large-scale media budgets.