Motion Graphics Designer

This is a fully remote position, open to applicants in Missouri.

📋 Description

• Design motion graphics, animated advertisements, and video content across various performance marketing channels, including paid social, display, video, and connected TV.

• Create conversion-oriented creative that supports acquisition, engagement, and revenue goals.

• Collaborate with Performance Marketing teams to convert campaign strategies into engaging motion concepts.

• Develop creative variations that support A/B testing and optimization efforts.

• Utilize campaign insights, audience data, and performance metrics to guide creative choices and enhance asset effectiveness.

• Work closely with designers, copywriters, marketers, and analysts throughout the campaign creation process.

• Ensure that creative assets adhere to brand guidelines and specific advertising specifications for each channel.

• Facilitate experimentation through rapid creative iterations and performance-driven design thinking.

• Oversee multiple projects concurrently while ensuring quality and timely execution.

• Keep abreast of digital advertising trends, platform advancements, and new motion design techniques.

• Report to the Creative team within Marketing while collaborating with Performance Media, Analytics, Brand Marketing, Creative, and Customer Experience teams.

⛳️ Requirements

• A Bachelor's degree in Motion Design, Graphic Design, Digital Media, Animation, or a related discipline.

• Over 5 years of experience in motion graphics, animation, advertising creative, or similar fields.

• A robust portfolio showcasing motion design projects within paid media and digital advertising contexts.

• Experience in producing motion assets for paid social, digital video, display advertising, and performance marketing campaigns.

• Familiarity with performance marketing principles, creative testing methods, and customer acquisition strategies.

• A solid understanding of visual storytelling, animation, typography, and design basics.

• Proficient in Adobe After Effects, Premiere Pro, Creative Cloud, and other relevant motion design tools.

• Experience in using campaign performance insights to enhance creative effectiveness and achieve measurable results.

• Excellent collaboration, communication, and organizational abilities.

• Capability to manage multiple priorities in a dynamic, deadline-oriented environment.

🏝️ Benefits

• Medical and prescription drug coverage for eligible associates and their dependents.

• H&R Block Retirement Savings Plan (401(k) Plan).

• Employee Assistance Program.

• Virtual fitness center programs.

• Associate discount program.

• Business Travel Accident Insurance.

• Associate Tax Preparation benefit.

• Competitive compensation.

• Comprehensive benefits package.

• Support for personal and professional growth.

• Opportunities for continuous learning.