Media Buyer

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take charge of daily media buying for a portfolio of accounts, including structuring, budgeting, testing, scaling, and analyzing performance.

• Develop and uphold account structures in accordance with the YMP methodology (Andromeda, creative diversity, rigorous testing discipline).

• Achieve account-specific KPIs such as spend pacing, CPA, MER, ROAS, and the unique targets established with each client.

• Craft compelling creative briefs that lead to successful advertisements, incorporating concepts, angles, hooks, scripts, and references that are informed by data and market insights.

• Evaluate creative output, provide constructive feedback when necessary, and ensure that only the best work is delivered.

• Maintain a robust pipeline of new creative ideas constantly in testing.

• Manage client communications comprehensively: including Loom updates, Slack/WhatsApp/email interactions, and conducting monthly or bi-weekly calls and strategy reviews.

• Produce clear and honest reports detailing what occurred, the reasons behind it, and the next steps forward—without resorting to jargon.

• Proactively manage expectations by identifying issues early, setting achievable targets, and keeping clients engaged with the plan during unpredictable results.

• Navigate difficult conversations—such as underperformance, attribution disputes, and scope creep—with professionalism.

• Foster genuine relationships with founders, making them feel like a part of your team rather than just clients.

⛳️ Requirements

• Proven track record with Meta ads, demonstrating real spend management—experience in running accounts at scale and the ability to discuss specific accounts, decisions, and outcomes.

• Proficient in the technical aspects: Andromeda-style structure, ASC vs. manual, broad vs. interest targeting, creative testing frameworks, budget strategies, and attribution realities.

• Strong capabilities in creative strategy—able to assess an offer, pinpoint angles, and craft briefs that generate ads that are worth implementing.

• Comfortable analyzing data and diagnosing issues: recognizing when a problem lies with creative content, the offer, the landing page, or attribution.

• Solid understanding of unit economics—MER, CAC, contribution margin, LTV—and how decisions in paid media influence these factors.

• Exceptional client-facing communication skills, both written and on camera, with the confidence to engage effectively with founders generating £1M–£20M+ annually.

• Ability to remain calm under pressure, especially during periods when accounts are subject to platform volatility or creative fatigue.

• Highly organized and self-motivated—capable of managing a book of accounts independently without requiring constant oversight.

• Comfortable working in a remote team setting, with Slack, Looms, and asynchronous communication as the standard.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Flexible working hours and remote work opportunities.

• Professional development and ongoing training programs.

• Access to cutting-edge tools and technology.

• Collaborative and supportive team culture.