Marketing Strategy, Mini Job

This is a fully remote position, open to applicants in Germany.

📋 Description

• You will establish the comprehensive brand strategy for snipKI, including positioning, messaging, target audience segmentation, and channel strategy.

• From this strategy, you will identify effective marketing measures and determine which levers will create the most significant impact.

• Your role involves not only management but also hands-on execution; we prioritize action over strategy documents.

• Together, we will explore methods to enhance market analysis, content planning, segmentation, and evaluation by utilizing AI tools.

• If you're interested, you can create AI marketing tutorials for our platform.

⛳️ Requirements

• Demonstrated experience in crafting and executing marketing strategies, preferably within B2B, tech, or startup settings.

• You possess a senior-level mindset and approach; you are not a junior.

• You have a solid understanding of how content marketing, performance, email, social media, and PR interconnect, even if you don’t personally handle all aspects.

• You have some experience with AI and a strong desire to explore it further.

• You do not wait for direction; you identify where work is necessary. At snipKI, strategy without execution is not an option.

🏝️ Benefits

• Hands-on AI enablement: You will work daily with the tools and techniques we provide to our clients – from custom GPTs to automations and agent systems. This level of AI enablement is unique to this mini job.

• Direct collaboration with the founders: You will have weekly discussions with Jens and Moritz – no micromanagement, just genuine collaboration on equal terms.

• Genuine strategic responsibility: You will shape the direction, not just execute tasks. This level of involvement is uncommon for a mini job, making it truly special.

• Be part of an expanding movement: You will connect with a network of experts who are integrating AI into the German Mittelstand.

• Ultimate flexibility: This is a mini job on a 100% remote basis, making it ideal for balancing with studies or other projects.