Marketing Manager, Sales Enablement

This is a fully remote position, open to applicants in Arizona, +11 more states.

📋 Description

• Take charge of the Sales Enablement Content Strategy and its Execution: Define the overarching Bill of Materials (BoM) strategy and priorities, while creating and maintaining a detailed library of sales presentations, one-pagers, and segment-specific materials tailored for our primary market verticals. Ensure that all resources are up-to-date, professional, and in line with messaging frameworks.

• Facilitate Competitive Success: Collaborate with the Principal Product Marketing Manager to convert competitive intelligence into actionable sales tools such as battle cards, objection handling guides, and competitive playbooks that empower the sales team with the insights and talking points necessary to stand out in the market. Monitor the effectiveness of the content and assess its impact on win rates and sales productivity.

• Assist with Product Launches and New Market Entry: Transform launch strategies, positioning, and messaging into thorough launch enablement kits, which include training materials and sales-ready collateral to support effective go-to-market execution.

• Oversee Content Operations and Accessibility: Implement version control processes and manage the content repository to guarantee that sales teams can easily locate and access the most up-to-date materials.

⛳️ Requirements

• 7-10 years of experience in B2B sales enablement, product marketing, or a related field, preferably within the healthcare or medical SaaS sectors.

• Ideally knowledgeable about pharmaceutical marketing and/or healthcare professional (HCP) and medical practice marketing.

• Demonstrated success in creating sales materials that enhance deal velocity and increase win rates.

• Proven experience in owning and executing a sales enablement strategy.

• Exhibited ability to build and scale sales content libraries (BoM).

• Strong history of developing impactful sales collateral and messaging.

• Experience in converting competitive intelligence into battlecards, playbooks, and objection handling frameworks.

• Capacity to collaborate across functions with Product Marketing and other go-to-market stakeholders.

• Experience in supporting go-to-market initiatives and product launches with enablement programs.

• Strong skills in content operations, including version control, content governance, and repository management.

🏝️ Benefits

• Competitive Salary

• 100% Company-Paid Premiums for Employee’s Medical Health (HDHP 4500), Vision, and Dental Plans + $4,400 company-sponsored contribution into an HSA

• Short-term and Long-term Disability

• Life Insurance

• 401k Matching

• Work from Anywhere within the US

• Flexible PTO

• Paid Parental Leave

• Post-Parental Leave Program - $5k stipend to assist with expenses, 4-week 100% paid “Ease-Back” return-to-work transition period

• Starter+ Membership to Wellhub (access to over 5k gyms and studios)

• Charitable donation matching