Marketing Manager – DTC E-commerce

This is a fully remote position, open to applicants in Lithuania.

📋 Description

• Develop and implement marketing strategies that align with real business objectives (beyond just aesthetics).

• Conduct in-depth customer research and analyze market trends to uncover new growth possibilities.

• Evaluate effective and ineffective strategies, transforming data insights into actionable next steps.

• Generate innovative ideas to enhance our sales funnels and marketing campaigns.

• Oversee marketing projects from conception to launch and subsequent improvements.

• Craft engaging copy for advertisements, landing pages, and funnels that resonates with audiences and drives sales.

• Assess design work and provide feedback to ensure it is both on-brand and effective in converting visitors.

• Collaborate with our design team to guide the development and optimization of ad creatives.

• Conduct quality assurance on landing pages, scrutinizing user experience, flow, and functionality.

• Execute A/B testing to boost conversion rates.

• Work closely with developers to implement website updates and enhancements.

• Act as a liaison between marketing, design, and development teams.

• Create comprehensive briefs to ensure clarity on project objectives and requirements.

• Monitor project progress and keep all stakeholders informed.

• Gather and analyze customer feedback and data.

• Identify areas of concern and opportunities for enhancement.

• Leverage insights to boost sales and optimize customer acquisition.

• Utilize AI tools (such as GPT, image/video generators, and automation platforms) to expedite tasks, test concepts rapidly, and increase productivity with minimal effort.

• Identify opportunities where AI can enhance efficiency or facilitate smarter solutions.

⛳️ Requirements

• Possesses experience as a Marketing Manager or a full-stack marketer within the e-commerce sector.

• Has practical experience utilizing AI tools – including vibe coding and workflow automations.

• Holds a deep understanding of digital marketing and performance marketing principles.

• Capable of producing clear, persuasive, and engaging copy.

• Knowledgeable in conversion rate optimization (CRO) and website enhancement techniques.

• Enjoys analyzing data and asking, “What truly drives sales?”

• Highly organized with strong project management skills.

• Has prior experience collaborating with designers and developers.

• Able to manage personal time effectively and work remotely.

• Demonstrates a strong commitment to customer focus and research.

• Enthusiastic about driving growth in e-commerce.

🏝️ Benefits

• Enjoy complete flexibility in your schedule while working in a fully remote environment, with Hubstaff ensuring transparency and fairness.

• Access complimentary gym memberships and company-sponsored outdoor activities to support your physical health.

• Utilize a personal development budget dedicated to your ongoing professional and personal growth.

• Benefit from generous paid time off, including vacation days and parental leave, to recharge and rejuvenate.

• Receive a budget for your home office setup, ensuring you work comfortably in your preferred environment.

• Be part of a strong company culture and connect with unique individuals who celebrate your contributions.