Marketing Manager – Consumer Acquisition

This is a fully remote position, open to applicants in New Zealand.

📋 Description

• Oversee marketing execution for your portfolio, ensuring alignment with business objectives.

• Convert portfolio strategy into concise, customer-focused marketing briefs and integrated plans.

• Manage the complete delivery of campaigns and go-to-market initiatives across various channels and teams.

• Utilize strong marketing judgment regarding audience, value proposition, messaging, and channel selection.

• Propel acquisition, engagement, retention, and pipeline growth results, including lifecycle and customer value initiatives.

• Monitor, analyze, and enhance campaign, funnel, and program performance using data, CRM, and digital tools.

• Collaborate closely with internal teams and agency partners to offer clear guidance and recommendations to stakeholders.

⛳️ Requirements

• Demonstrated extensive experience in comprehensive marketing execution within B2C and/or B2B settings.

• Proven success in executing marketing initiatives that yield measurable commercial results.

• Strong marketing judgment regarding audience, value proposition, messaging, and channel strategy.

• Experience in acquisition marketing, go-to-market execution, and performance optimization.

• Ability to work confidently in complex, cross-functional environments and influence diverse stakeholders.

🏝️ Benefits

• A fully subsidized Southern Cross health insurance cover for you and your family.

• Lifestyle leave, giving you the option to purchase an extra week or two of annual leave.

• Discounts on One New Zealand products, services, and much more!