Marketing Manager

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Take ownership of The Ad Firm's brand positioning, messaging, and voice across all platforms.

• Oversee and enhance theadfirm.net — focusing on content, SEO, GEO (AI search visibility), and conversion metrics.

• Strategize and implement the content calendar for TAF, including blogs, case studies, thought leadership, and service pages.

• Direct demand generation initiatives that yield qualified sales conversations.

• Collaborate with internal SEO, Digital PR, and Content teams to leverage agency capabilities for our own marketing efforts.

• Create and sustain sales enablement materials — including case studies, one-pagers, and proposal support documents.

• Monitor marketing performance and provide reports on pipeline contributions, traffic statistics, and brand metrics.

• Stay updated on agency industry trends, competitor strategies, and shifts in buyer behavior.

⛳️ Requirements

• 3–5 years of marketing experience, with a portion of it spent in a digital marketing agency environment.

• Proven history of managing a marketing function from start to finish, rather than just executing individual components.

• Strong understanding of SEO and content marketing principles (knowledge of GEO / AI search is advantageous).

• Demonstrated success in generating pipeline through organic channels.

• Excellent writing skills and a keen sense for effective positioning and messaging.

• Ability to work across brand, website, content, and demand generation without the need for a large team.

• Self-motivated, strategic, and focused on execution equally.

• Experience in paid media and email marketing is a plus.

🏝️ Benefits

• Competitive salary along with performance-based bonuses.

• Opportunities for professional development and access to leading industry tools.

• Flexible remote work options available from the start.

• 2 weeks of Paid Time Off.

• Paid Sick Leave.

• 8 Paid Holidays.

• Health Insurance.