Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Partner retention marketing: Scale and implement our engagement strategy across all district partners.

• Monthly newsletters: Take ownership of writing, production, and performance assessment for monthly partner newsletters.

• Enterprise district activation: Create and document a replicable launch strategy for enterprise districts.

• Proof of impact: Maintain a comprehensive content library that includes case studies, impact stories, and press releases.

• Partner success operations: Organize and support district events, individual success requests, and oversee the Family Webinar Series from start to finish.

• Conference support: Assist in conference logistics, campaign coordination, and creation of localized content.

• Cross-functional partnership: Collaborate closely with the Customer Success team to align on district needs, support CSM-led initiatives, and ensure marketing and success are aligned.

⛳️ Requirements

• 4–6+ years of marketing experience, preferably in B2B, edtech, healthtech, or a mission-focused company serving multiple buying groups.

• Demonstrated ability to manage communications for diverse audiences: you know how to tailor messages for a school counselor, a family, and a district administrator, recognizing the nuances in each.

• Strong project management skills: you can juggle multiple tasks simultaneously, know when to escalate issues, and consistently meet deadlines.

• Experience in creating and executing lifecycle or retention marketing programs, not just isolated campaigns.

• Proficient with marketing operations tools (HubSpot experience is a plus) and performance tracking.

• A focus on documentation, reporting, and systems: you develop resources that simplify processes for others.

• Capable of managing projects from inception to completion, including writing, production, and launch.

• Preferred: Experience in marketing to K-12 school districts or working within an organization related to education.

• Familiarity with CSM or customer success workflows.

• Experience with Asana, Salesforce, Figma, and Claude.

🏝️ Benefits

• Competitive salary ranging from $90,000 to $115,000.

• Equity ownership stake in the company.

• High-quality health insurance with a $0 monthly premium option available for employees.

• Dental, Vision, and Employer-Sponsored Life Insurance.

• 4 weeks of paid PTO (3 weeks flexible + 1 week office closure in December).

• Sick Leave + Holidays.

• 401K plan with up to 2% employer matching.

• $500 annual educational stipend.

• Team-oriented culture with mission-driven colleagues who will advocate for you.