Marketing Manager

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Website Launch & Optimization: Manage the transition to our new WordPress site, ensuring it aligns seamlessly with our high-end brand identity.

• Customer Journey Mapping: Continuously assess and enhance the user experience, understanding that the primary goal of the digital journey is to prompt a phone inquiry ("call to book").

• Multi-Channel Lead Generation: Oversee, optimize, and expand our existing organic and paid advertising channels to guarantee a consistent flow of high-value leads.

• Strategic Partnerships: Investigate, develop, and maintain strategic B2B partnerships, particularly focusing on collaborations with luxury US companies to broaden our audience reach.

• Repeat Custom Strategy: Create and implement strategies designed to enhance customer lifetime value and encourage repeat bookings.

• Loyalty Program Development: Design and potentially roll out a specialized loyalty club aimed at high-net-worth travel clients.

• Data-Driven Decision Making: Regularly analyze marketing data, campaign performance, and customer behavior to fine-tune tactics and demonstrate ROI.

⛳️ Requirements

• Data-First, but Personally Creative: You possess a robust analytical mindset and prefer to focus on performance metrics and conversion data rather than just aesthetic design. However, we value a touch of creative flair and seek someone who consistently brings fresh, innovative ideas.

• Proactive Remote Communicator: As this is a remote position, your communication skills must be outstanding. Lacking casual interactions typical in an office, you should naturally think, "Who needs to know this?" and actively ensure closure on communication. This requires a deliberate, proactive approach that differs from an office setting.

• Lead Gen & Journey Expert: You have a solid understanding of how to market high-ticket, low-volume services, where the online experience transitions into a high-touch, offline conversation ("call to book").

• Technical Familiarity: Comfortable navigating within WordPress environments.

• Industry Experience: A background in the luxury travel sector is highly beneficial and a significant plus, though not essential for the right data-driven marketer.

🏝️ Benefits

• Opportunity to work in a dynamic and innovative environment.

• Access to professional development and training.

• Competitive compensation package.

• Flexible work schedule tailored to your needs.