Marketing Lead

This is a fully remote position, open to applicants in Germany.

📋 Description

• Collaborate closely with the C-Suite to devise and implement go-to-market strategies aimed at expanding our business with our target Ideal Customer Profiles (ICPs).

• Establish and nurture robust relationships with industry stakeholders, including partners, select key customers, suppliers, and influencers who can help amplify our message.

• Consistently and systematically increase our inbound leads and Marketing Qualified Leads (MQLs) through effective demand generation strategies, such as expanding the user base of our free kAI Explorer AI Agent.

• Deeply understand the needs and perspectives of both existing and prospective clients, analyze industry trends, and translate insights into superior messaging and positioning for Kayzen.

• Take ownership and effectively utilize our suite of marketing tools and systems, including Hubspot, WordPress, Claude AI, and Fin.

• Assemble a streamlined yet high-performing team of marketing specialists dedicated to driving measurable revenue growth.

⛳️ Requirements

• A minimum of 5 years of experience within the mobile or CTV advertising technology sector.

• A proven track record of scaling a business through strong marketing execution in a previous role is highly advantageous.

• Exceptional command of the English language, both written and spoken.

• Strong prioritization skills, with the ability to multitask and adapt to evolving priorities.

• A genuine passion for the advertising technology industry.

• Preference for working in a fast-paced, dynamic, and international setting, along with experience collaborating with (hybrid) remote teams.

• Excellent collaboration skills, aligning vision and execution roadmaps cross-functionally with other leaders (peers) in the organization.

• Previous experience with public speaking at industry events is a plus.

• Experience in building a community-led demand generation engine is favorable.

• Proven ability to leverage AI tools as productivity enhancers for daily tasks, with a strong motivation to continue developing your AI-first execution toolkit.

🏝️ Benefits

• Direct access to top management and an extremely visible role within the organization.

• Outstanding career growth and learning opportunities.

• A unique chance to join a seasoned team of industry experts and entrepreneurs who are driving significant changes in the Adtech market.

• A fun, motivated, and multicultural team spread across Germany, India, the UK, Argentina, Ukraine, Spain, and many more countries.

• Flexible work-from-home arrangements.

• A $500 budget for home office setup.

• An annual budget of $1000 dedicated to learning and development.