Marketing Growth Operator

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of 3–5 paid channels from start to finish — initiate, expand, and refine campaigns to achieve subscriber and ROI targets.

• Oversee bidding, budget management, and audience targeting, adapting strategies as performance and platform conditions evolve.

• Evaluate and experiment with new channels, partners, and advertisement formats — consistently exploring potential new channels for growth.

• Make decisions based on lifetime value rather than solely front-end costs — LTV-focused thinking is essential to this role.

• Comprehend how each channel contributes to the overall subscription funnel.

• Generate testing ideas across the entire funnel — including copy, product, offers, instant-upgrade flows, and pricing — not limited to the ad platform alone.

• Rigorously utilize data to uncover opportunities that others might overlook and convert them into actionable strategies.

• Lead the creative development for your channels — producing a diverse range of advertisements, formats, and perspectives.

• Experiment with what performs well and iterate swiftly; comfortable crafting and testing your own ad copy.

• Exhibit strong data fluency — assess and analyze performance across channels and highlight actionable insights.

• Possess a thorough understanding of our tools and data flow to identify when something isn’t tracking or functioning as anticipated.

• Conduct thorough, well-organized tests with a persistent ambition to surpass the control.

• Leverage AI tools daily for creative development, copywriting, data analysis, and more to enhance speed and testing capacity.

• Collaborate with our tech team to develop and refine AI workflows and automation for your channels as they streamline aspects of channel management.

• Provide insights on where AI can handle routine tasks and where human judgment remains crucial, helping us define this distinction as the technology evolves.

• Stay informed about AI advancements pertinent to paid media, creativity, and analytics, and share the most beneficial insights with the team.

⛳️ Requirements

• Proven expertise in managing paid channels — hands-on experience overseeing and scaling platforms such as Google, Bing, Meta, and native/prospecting systems (Taboola, Dianomi, LiveIntent, and similar).

• Practical experience utilizing AI in your marketing efforts — AI workflows, AI for data analysis, AI for creative generation — with a desire to further explore automation.

• Strong analytical and quantitative abilities, with the capacity to translate analysis into actionable steps and a relentless ambition to surpass the control.

• A customer-focused mindset, a collaborative spirit, and the drive to work entrepreneurially within a lean, dynamic team.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Flexible working hours and remote work options.

• Opportunities for professional development and growth.

• Collaborative and inclusive company culture.