Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and implement comprehensive multi-channel growth campaigns from inception to completion.

• Develop integrated marketing strategies across various channels that enhance sales-qualified pipeline and drive revenue growth.

• Design and implement customer nurturing programs along with upselling and cross-selling initiatives to boost engagement and extend customer lifetime value.

• Track campaign performance and report on essential metrics such as MQLs, pipeline generation, bookings, and conversion rates.

• Analyze marketing metrics to identify key performance drivers and evaluate their impact on quarterly and annual objectives.

• Actively seek opportunities for campaign enhancement and adapt strategies based on data-driven insights.

• Work closely with partner and digital marketing teams to increase top-of-funnel awareness and execute cohesive campaigns.

⛳️ Requirements

• A Bachelor's degree, ideally in Marketing or Business.

• 4-6 years of experience in growth marketing, demand generation, or lifecycle marketing, preferably within the SaaS or B2B enterprise software sectors.

• Exceptional writing, editing, presentation, and communication abilities.

• Familiarity with web analytics and BI tools for developing and managing performance reporting.

• Strong grasp of B2B buyer journeys, intent-based marketing, and multi-touch attribution strategies.

• Capability to analyze marketing metrics to discover underlying performance drivers.

• Comprehensive marketing experience managing the customer lifecycle from awareness to expansion.

• Strong project management capabilities.

• Proficient in utilizing contemporary sales and marketing tools and systems (e.g., Salesforce, Wrike, Airtable, Gong, Clay, Claude, On24, Power BI, etc.), with marketing automation experience—particularly with Pardot—being a significant advantage.

• Excellent organizational skills for managing multiple simultaneous campaigns and cross-functional projects.

• Ability to demonstrate strong interpersonal skills and cultivate relationships across the business at all levels.

🏝️ Benefits

• Opportunities for professional growth.

• Eligibility for bonuses (for non-sales positions).

• Commitment to pay transparency and equitable compensation practices.