Marketing Expert

This is a fully remote position, open to applicants in United States.

📋 Description

• Create precise, task-oriented evaluation rubrics for various marketing outputs, which include:

• - Creative briefs

• - Campaign concepts and presentations

• - Brand positioning and messaging frameworks

• - Advertising copy and scripts

• - Integrated marketing campaign plans

• - Client-ready strategy decks

• Assess both AI-generated and human-produced marketing work against set criteria, providing comprehensive written rationales for each score.

• Utilize objective, consistent, and evidence-backed judgment to guarantee evaluations are precise, repeatable, and justifiable.

• Work alongside reviewers and project stakeholders to enhance evaluation criteria and continually elevate scoring quality.

• Integrate structured feedback and iterate swiftly to uphold consistency throughout the evaluation process.

⛳️ Requirements

• Over 5 years of professional experience in marketing, advertising, or brand strategy.

• Background as a Creative Director, Brand Strategist, Account Lead, Marketing Manager, or a similar senior marketing position at a prominent agency or consumer brand.

• Extensive knowledge in:

• - Creative brief formulation

• - Brand positioning and messaging

• - Multi-channel campaign strategy

• - Creative assessment against business objectives

• - Marketing communications

• Outstanding written communication abilities to clearly articulate evaluation choices and deliver actionable feedback.

• Strong analytical skills, a keen eye for detail, and the capability to make consistent, impartial assessments.

• Previous experience in AI evaluation, data annotation, human-feedback projects, or AI model training is advantageous but not mandatory.

• Comfortable working autonomously while effectively collaborating with distributed teams.

🏝️ Benefits

• Opportunity to work in a dynamic and innovative environment.

• Competitive salary and performance-based incentives.

• Comprehensive health and wellness benefits.

• Professional development and training opportunities.

• Flexible working arrangements to support work-life balance.