Marketing Automation Specialist – CRM Manager

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Audit the current status of our automation platform: data, segments, journeys, and overall structure.

• Design and document the CRM architecture: data model, event taxonomy, and segmentation logic.

• Build and optimize journeys and automations for both B2B and B2C audiences.

• Manage the integration between our marketing tool and the sales CRM (HubSpot / Salesforce).

• Ensure quality and consistency of data throughout the entire chain.

• Collaborate with the Tech team to implement events and integrations from the product.

• Propose and measure improvements in deliverability, engagement, conversion, and retention.

⛳️ Requirements

• 2 to 4 years of experience with CRM or marketing automation tools (Customer.io, Braze, Klaviyo, HubSpot, ActiveCampaign, or others).

• Solid understanding of automation logic, segmentation, and journeys.

• Experience integrating marketing tools with sales CRMs.

• Ability to work with technical teams: read documentation, understand APIs, and participate in data discussions.

• Strong written and verbal communication skills to align with multiple areas.

• Ownership mentality: someone who confronts problems and resolves them.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional growth and development.

• Flexible working hours and remote work options.

• Health and wellness programs.

• A collaborative and innovative work environment.