Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and enhance Unto Labs’ marketing strategy, brand positioning, and messaging to engage both technical and mainstream audiences.

• Create and implement campaigns for product launches, ecosystem milestones, developer events, and community initiatives.

• Establish scalable content and communication systems across web, social media, and advertising channels.

• Simplify complex technical concepts—such as consensus protocols, cryptography, and distributed systems—into clear and engaging narratives.

• Oversee and produce collateral including website content, pitch decks, press releases, blog articles, and multimedia materials.

• Work closely with engineering, product, and creative teams to effectively communicate Unto Labs' unique value proposition.

• Lead go-to-market initiatives including partnerships, event participation, and outreach efforts.

• Evaluate and analyze marketing activities to enhance reach and effectiveness.

⛳️ Requirements

• A minimum of 4 years in go-to-market, brand marketing, or communications roles, ideally within technical or startup environments.

• Demonstrated ability to craft messaging for highly technical products and convey it to diverse audiences.

• Experience in developing marketing campaigns and brand strategies from the ground up.

• Proficient at translating complex subjects into accessible narratives for both technical and non-technical stakeholders.

• Exceptional written, verbal, and visual communication skills.

• Ability to thrive in a fast-paced, dynamic startup setting.

🏝️ Benefits

• Competitive salary with substantial equity potential.

• Flexible work environment.

• Unlimited vacation policy.

• Comprehensive health insurance.

• Allowance for hardware and tools.

• Budget for conferences and learning opportunities.