Marketing Associate

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Assist Loadsmart in establishing its presence in the Latin American market by integrating sales, marketing, and relationship-building initiatives.

• Generate qualified business opportunities.

• Tailor marketing strategies to local markets.

• Serve as a liaison between U.S. teams and LATAM’s relationship-focused logistics environment.

• Develop and oversee a prospect pipeline through direct outreach, LinkedIn interactions, and regional events.

• Identify and map key decision-makers within mid-market shippers, 3PLs, and logistics technology firms.

• Conduct exploratory conversations and qualify prospects based on their challenges and buying signals.

• Create localized assets such as one-pagers, introductory presentations, and customer success stories.

• Support industry events and conferences by enhancing lead generation and brand visibility.

• Provide competitive intelligence, customer insights, and market analysis to refine the go-to-market strategy.

• Maintain precise CRM records, monitor pipeline health, and deliver weekly reports on opportunity status.

• Evaluate the impact of events and relationship-building efforts to guide leadership decisions.

⛳️ Requirements

• Native or fluent Spanish speaker with outstanding written and verbal communication skills in both Spanish and English.

• 1–2 years of experience in sales, business development, or marketing positions.

• Demonstrated ability to build relationships, conduct exploratory discussions, and engage in relationship-based selling.

• Capability to work independently in a developing market while collaborating with U.S.-based teams.

• Willingness to travel 20–30% across LATAM for events and client meetings.

• Strong organizational skills and familiarity with CRM systems (Salesforce or HubSpot preferred).

• Entrepreneurial mindset with the ability to establish structure, processes, and local insights from the ground up.

🏝️ Benefits

• Competitive base salaries - we value and reward top talent.

• Highly competitive equity package - become a shareholder in our company!

• Loadie Time Off - unlimited PTO and sick days.