Marketing Assistant

This is a fully remote position, open to applicants in Nicaragua.

📋 Description

• Social Media Management: Formulate and implement comprehensive social media strategies that align with the company's objectives. Curate and generate engaging content to maintain brand consistency across all platforms. Monitor trends and discussions to seize opportunities and effectively manage community interactions.

• Email Marketing and SMS Marketing: Strategize, execute, and enhance targeted email marketing campaigns to nurture leads and engage clients. Develop and enforce SMS marketing strategies, ensuring adherence to regulations. Leverage analytics to assess campaign effectiveness and refine approaches for ongoing improvement.

• Client Reviews and Testimonials Collection: Execute strategies to collect client reviews and testimonials, utilizing satisfied clients to reinforce a positive brand image. Partner with the customer service team to identify and highlight client success stories.

• Client Engagement Monitoring and Interaction: Employ analytics tools to track and evaluate client engagement across various digital touchpoints. Cultivate meaningful interactions with clients by addressing inquiries and proactively participating in relevant discussions.

• Creating Marketing Creatives and Scripting: Craft visually striking and brand-aligned marketing creatives for diverse digital channels. Develop compelling and impactful scripts for marketing campaigns, ensuring a consistent brand voice.

⛳️ Requirements

• Demonstrated experience as a social media manager or in digital marketing roles, showcasing successful campaign execution and optimization.

• Strong expertise in marketing tools and familiarity with marketing automation platforms.

• Proficient in utilizing social media management tools, email marketing platforms, and analytics.

• A strong creative portfolio that highlights successful campaigns and visually appealing designs.

• Ability to collaborate effectively within a team and across different functions.

• Excellent copywriting skills with a sharp eye for detail and creativity.

• Outstanding organizational and time-management abilities.

• Willingness to work in US time zones (PST, EST, CST).

• High school diploma or equivalent.

🏝️ Benefits

• Permanent remote work setup

• Competitive starting rate paid in USD

• Internet Allowance

• Retirement Fund

• Paid US holidays

• Paid Vacation and Sick Leaves