Marketing and Publications Specialist

This is a fully remote position, open to applicants in Macedonia.

📋 Description

• Develop engaging, insight-driven marketing content for both digital platforms and print publications, transforming research and data into captivating reports, articles, website content, newsletters, campaigns, and social media posts.

• Implement inbound lead generation strategies to enhance the number of marketing-qualified leads.

• Design and support account-based marketing initiatives for key clients and partners.

• Enhance website content and landing pages to boost SEO and conversion rates.

• Perform keyword research, competitor analysis, and various other SEO activities.

• Evaluate marketing performance and suggest enhancements based on data and insights.

• Assist with public relations efforts, encompassing media outreach and press releases.

• Cultivate relationships with clients, partners, and media representatives.

• Explore innovative marketing concepts, content formats, and AI-driven workflows to increase efficiency and impact.

⛳️ Requirements

• Possess a minimum of 1 year of proven experience in a marketing position.

• Exhibit exceptional proficiency in written English (professional-level writing is crucial).

• Take pleasure in transforming research and data into compelling narratives.

• Be proactive and generate ideas rather than waiting for directions.

• Approach problems with creativity and challenge traditional methods.

• Maintain organization and manage multiple projects concurrently.

• Demonstrate strong relationship-building and communication capabilities.

• Show interest in startups, innovation, entrepreneurship, and economic growth.

• Have a passion for learning new technologies and leveraging AI tools to enhance productivity.

• Have experience in producing high-quality written content.

• Have worked with startups, innovation programs, research entities, or B2B organizations.

• Excel in a remote work setting.

• Aspire to be a long-term contributor and future leader within the organization.

🏝️ Benefits

• 26 days of paid vacation each year.