Manager, Market Strategy – Planning

This is a fully remote position, open to applicants in Tennessee.

📋 Description

• Oversee the development of channel strategies for designated product categories.

• Manage the retailer profit and loss investment portfolio; evaluate new product development performance, promotional effectiveness, and return on investment for trade spending.

• Collaborate with Sales to formulate aspects of the go-to-market strategy, including launch plans, assortment and shelf strategy, along with annual commercial objectives.

• Analyze point-of-sale, Nielsen, and internal sales data to identify trends, uncover growth opportunities, and provide actionable insights.

• Develop sales enablement resources such as sell sheets, product presentations, and materials tailored for retailers.

• Track competitor pricing, promotions, and in-store activities to guide strategy and highlight potential risks or opportunities.

⛳️ Requirements

• 5 to 8+ years of experience in commercial strategy, category management, sales planning, or related disciplines.

• Strong analytical capabilities with practical experience in utilizing point-of-sale data, syndicated data, and internal sales reporting.

• Proven understanding of retail execution, trade investment strategies, pricing tactics, and channel management within a consumer products context.

• Excellent communication and presentation abilities; adept at collaborating with Product Management and Product Marketing and presenting to senior commercial executives.

• A Bachelor’s degree in Business, Marketing, Finance, or a related field is required.

🏝️ Benefits

• Competitive benefits package that includes medical, dental, vision coverage, and a 401K match.

• Comprehensive wellness program featuring an onsite health clinic and fitness facility.

• Company culture that promotes bringing your dog to work.