Lifecycle Marketing Associate

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee lifecycle programs that encompass email, in-app notifications, content cards, push notifications, and SMS.

• Plan, execute, and conduct quality assurance for lifecycle campaigns from inception to completion.

• Create strategies for campaigns, target audiences, and testing that are aligned with company objectives and key performance indicators (KPIs).

• Establish, perform quality assurance on, and manage lifecycle campaigns, automated triggers, and transactional communications.

• Monitor, analyze, and summarize metrics related to campaign performance.

• Ensure adherence to CAN-SPAM, TCPA, and HIPAA regulations.

⛳️ Requirements

• Proficient hands-on experience with Braze, typically requiring 2 or more years.

• Familiarity with Braze's reporting and diagnostic tools, including Report Builder and User Lookup.

• Knowledge of project or task management tools (e.g., Asana).

• Basic graphic design abilities (e.g., Canva).

• Fundamental experience with content management systems (e.g., Squarespace).

• Experience in consumer copywriting and editing.

🏝️ Benefits

• Competitive compensation package.

• Health insurance.

• Opportunities for professional development.

• Flexible work arrangements.