Lifecycle Marketing Assistant

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Create and revise visual creative briefs and wireframes in Figma for automated email/SMS flows and promotional initiatives.

• Design, schedule, and implement lifecycle campaigns and automated workflows using platforms such as Klaviyo, HubSpot, or Salesforce Marketing Cloud.

• Aid in developing compelling, campaign-oriented email content and manage master template libraries.

• Initiate and conduct A/B testing for subject lines, calls-to-action, and layouts.

• Perform inbox and multi-device QA assessments.

• Derive campaign insights utilizing GA4 and ESP platforms.

• Oversee client reporting dashboards.

• Track deliverability metrics including bounce rates, open rates, and click-through rates (CTRs).

• Conduct list segmentation tasks.

• Carry out platform audits.

• Organize client data exports.

• Assist in executing comprehensive CRM, email, and SMS marketing strategies that engage customers and enhance multi-channel performance.

• Report directly to a Digital Marketing Team Lead based in Australia, as part of the Lifecycle Marketing team.

⛳️ Requirements

• Knowledge of CRM, email, and SMS marketing platforms like Klaviyo, HubSpot, ActiveCampaign, or Salesforce Marketing Cloud.

• Previous experience in a digital marketing agency or within an e-commerce marketing setting.

• Basic proficiency in Figma.

• Experience with data analysis using Google Analytics 4 (GA4).

• Excellent organizational and quality assurance skills.

• Keen eye for clean, impactful design and error-free communication.

• Exceptional written and verbal communication skills in English.

• Ability to work collaboratively with cross-functional teams overseas.

• Self-motivated and proactive attitude.

• Strong willingness to learn.

• Capability to accept constructive feedback.

• Flexibility to adapt to changing technologies.

• Direct experience with Klaviyo is an advantage.

• Familiarity with inbox rendering/testing tools like Litmus is a plus.

• A strong portfolio showcasing copywriting or email wireframe design is an advantage.

• Experience in conducting database audits and intricate audience segmentation is a plus.

• Open to applicants who are Philippine citizens only.

🏝️ Benefits

• HMO healthcare coverage for you and one dependent (including COVID insurance).

• 20 combined sick leave/vacation leave days accrued from the first day (10 days accrued upon passing regularization).

• 13th-month bonus.

• Government-mandated benefits.

• Necessary equipment will be supplied.

• Internet allowance.