Lifecycle Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Take full ownership of the implementation of our email and SMS strategy using Klaviyo.

• Examine customer cohorts to pinpoint churn areas and discover upsell or cross-sell opportunities.

• Uphold a thorough testing schedule and consistently explore campaign optimization techniques.

• Leverage predictive analytics and behavioral insights for tailored messaging.

• Collaborate closely with the Creative and Product teams to synchronize lifecycle triggers.

• Provide weekly and monthly analyses on channel performance and subscriber well-being.

⛳️ Requirements

• Demonstrated success in enhancing Retention/LTV at a growth-stage e-commerce business.

• Extensive technical expertise in Klaviyo (Certification is advantageous).

• Experience with Shopify.

• Knowledge of SMS marketing platforms (such as Attentive, Postscript, or Klaviyo SMS).

• Solid understanding of deliverability, list management, and GDPR/CCPA compliance.

🏝️ Benefits

• Health insurance

• Flexible work arrangements

• Opportunities for professional development