Lead Generation, Sales Support Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Conduct research on target accounts, key contacts, decision-makers, and buying signals, while developing landscape and whitespace profiles.

• Create, refine, enhance, and sustain prospect and lead lists for both inbound and outbound sales initiatives.

• Assist executives in maintaining the sales workflow and enhancing lead-to-close speed.

• Evaluate and prioritize leads based on their fit, urgency, source, and readiness for sales engagement.

• Transform qualified leads into suitable sales opportunities and liaise with the relevant Sales/Growth executives.

• Ensure the accuracy of Salesforce.com data, which includes account records, contact information, lead statuses, activity history, and next steps.

• Keep track of open tasks, stagnant opportunities, overdue follow-ups, and re-engagement prospects.

• Provide support to sales representatives with account research, meeting preparation, prospect background information, and relevant context.

• Collaborate with Marketing on outbound campaign preparation, list segmentation, activity tracking, and performance analysis.

• Generate sales reports detailing lead sources, conversion trends, activity levels, pipeline health, and follow-up statuses.

• Work alongside Marketing to offer insights on lead quality, campaign results, and messaging effectiveness.

• Document and enhance sales workflows, Salesforce.com usage standards, lead handoff procedures, and regular operational rhythms.

• Assist sales leadership with operational projects, data inquiries, pipeline evaluations, and process enhancements.

⛳️ Requirements

• A minimum of 5 years of experience in sales support, sales operations, lead generation, business development, marketing operations, or a similar role.

• Exceptional organizational abilities and a keen attention to detail and follow-through.

• Extensive experience utilizing Salesforce.com (SFDC), including managing dashboards, objects, and reports.

• Proficient in efficiently researching companies, contacts, industries, and market segments.

• Strong written and verbal communication skills.

• An analytical mindset capable of summarizing trends, identifying gaps, and suggesting improvements.

• Competent in managing multiple priorities while supporting a dynamic sales team.

• Familiarity with LinkedIn, lead databases, email tools, reporting tools, or sales engagement platforms is advantageous.

• Process-oriented and adept at establishing structure in informal or inconsistent workflows.

• Inquisitive, resourceful, and capable of swiftly finding valuable context on prospects or accounts.

• Service-oriented with the discernment to assist sales in moving swiftly without unnecessary administrative hindrances.

• Comfortable in transforming sales activity and lead data into actionable recommendations for leadership.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance packages.

• Opportunities for professional development and career advancement.

• Flexible work hours and the possibility of remote work.

• Collaborative and inclusive company culture.