Law Firm Marketing Manager

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Supervise and enhance the firm's website, ensuring that the content remains up-to-date, authoritative, and optimized for SEO.

• Oversee the firm's LinkedIn profile, which includes crafting thought-leadership articles and managing sponsored content initiatives.

• Develop and implement email marketing strategies and LinkedIn outreach campaigns aimed at lead generation.

• Work in collaboration with the legal team to convert complex legal concepts into compelling blog posts and social media updates.

• Monitor and analyze KPIs across all digital platforms to refine messaging and boost conversion rates.

• Keep an eye on online reviews and professional directories to maintain a consistent and reputable brand presence.

⛳️ Requirements

• 3–5 years of experience in digital marketing, ideally within the legal services sector.

• Proven success in managing effective email sequences and using LinkedIn outreach tools.

• Knowledge of CRM systems, email automation tools, and basic content management systems (such as WordPress or Webflow).

• Outstanding writing and editing abilities, with a keen attention to detail and compliance from a legal perspective.

• Capacity to work autonomously while aligning marketing strategies with the firm's broader business development objectives.

🏝️ Benefits

• Paid time off

• Flexible work arrangements