Junior Associate, Account-Based Marketing

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Facilitate the implementation of ABM campaigns targeting 1:1, 1:few, and 1:many segments.

• Collaborate with sales and account teams to create focused outreach strategies.

• Evaluate campaign performance, engagement metrics, and pipeline statistics.

• Work with cross-functional teams to ensure alignment and consistency of campaigns.

• Aid in the management of campaign workflows, schedules, and deliverables.

• Utilize ABM and marketing technology platforms to carry out and monitor campaign effectiveness.

• Continuously enhance knowledge of ABM strategies, tools, and industry best practices.

⛳️ Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a similar field.

• 1–3 years of experience in B2B marketing, demand generation, ABM, or field marketing.

• Basic understanding of ABM frameworks, including 1:1, 1:few, and 1:many methodologies.

• Practical experience with Salesforce for tracking campaigns, reporting, and analyzing pipeline data.

• Capability to interpret data and convert insights into actionable improvements for campaigns.

• Strong organizational abilities and project management expertise.

• Exceptional written and verbal communication skills.

• Familiarity with marketing and sales tools such as ZoomInfo, intent data platforms, Microsoft Office Suite, and project management applications.

🏝️ Benefits

• Unlimited paid time off.

• 401(k) matching.

• Comprehensive healthcare coverage.

• HSA matching.

• Opportunities for ongoing learning and development.