Instrumentation Analyst

📋 Description

• Develop, document, and uphold standardized specifications for event tracking, encompassing naming conventions, payload structures, and parameter usage.

• Take ownership of a centralized, version-controlled event registry that spans both web and mobile platforms.

• Collaborate with Product, Marketing, and Analytics stakeholders to convert business requirements into well-structured tracking specifications.

• Work alongside Engineering to facilitate the implementation, deployment, and validation of instrumentation across digital products.

• Ensure the accuracy and completeness of event tracking through quality assurance processes, monitoring, and debugging tools.

• Uphold governance standards related to taxonomy, required fields, naming conventions, and consistency in events.

• Manage the intake, prioritization, and change management processes for tracking requests related to instrumentation.

• Identify and rectify inconsistencies, duplication, and gaps in event tracking across different platforms.

• Assist in the configuration and maintenance of tag management systems, analytics SDKs, and collection tools in line with platform standards.

• Maintain thorough documentation and advocate for best practices to ensure consistent instrumentation across various teams.

⛳️ Requirements

• A Bachelor’s degree in Information Systems, Data Analytics, Product Management, Library Sciences, or a related field is preferred, or equivalent relevant work experience.

• Over 3 years of experience in digital instrumentation, analytics implementation, quality assurance, or data governance roles.

• Stakeholder Collaboration: At least 2 years of experience partnering with Product, Marketing, Engineering, or Analytics teams to define tracking requirements.

• Event Architecture: A foundational understanding of event-driven tracking systems, data layers, and client-side instrumentation patterns.

• Instrumentation QA & Validation: Proven experience in validating event tracking within web and mobile environments, including the use of debugging and monitoring tools.

• Governance & Documentation: Experience in maintaining event registries, taxonomies, and enforcing data collection standards.

• Platform Familiarity: Exposure to tag management systems, analytics SDKs, and instrumentation workflows.

• Problem Solving: Ability to detect inconsistencies in tracking and propose structured solutions.

• Willingness to travel occasionally, both domestically and internationally.

🏝️ Benefits

• Discretionary annual company bonus (Eligibility varies by role).

• 401(k) plan with a 100% company match on the first 4%.

• Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance.

• Paid Time Off (Eligibility varies by role).

• Employee Assistance Program (EAP).