Influencer Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement, enhance, and optimize influencer partnerships and product-seeding initiatives for L’ange Hair and OFIR Beauty.

• Identify, evaluate, and reach out to micro-, mid-tier, and macro beauty and haircare influencers across platforms like TikTok, Instagram, ShopMy, and others.

• Develop a consistent pipeline of creators that align with the positioning of each brand.

• Handle high-volume daily outreach, negotiate campaign deliverables, and manage product-seeding logistics.

• Act as the main point of contact for influencers and cultivate long-term relationships with creators.

• Supervise product-gifting processes, including address collection, shade/tool matching, order placement, tracking, and follow-ups for unboxing.

• Supply creative briefs, trend inspiration, product education, and launch information to enhance organic content during promotional periods.

• Analyze ShopMy, TikTok Shop, and social analytics tools to monitor posts, assess content quality, and track brand mentions.

• Prepare weekly and monthly reports on gifted ROI, content output, reach, and top-performing creators for the marketing leadership team.

• Ensure that influencer content is in alignment with the standards of L’ange and OFIR brands.

• Review content for compliance with FTC disclosure requirements, including the appropriate use of #ad, #gifted, and #paid, while adhering to platform regulations.

⛳️ Requirements

• A minimum of 2 years of demonstrated experience managing affiliate or ambassador programs in the D2C beauty, haircare, or cosmetics sectors; experience in haircare is highly preferred.

• Proficient user of TikTok and Instagram.

• Knowledge of ShopMy, LTK (LikeToKnow.it), or influencer management software.

• Solid understanding of FTC guidelines for digital influencers.

• Proven track record of implementing scalable compliance checks.

• Highly organized and detail-oriented, comfortable handling high-volume gifting and outreach processes.

• Quick learner with a passion for beauty trends and viral social media content.

• Persuasive and empathetic, capable of communicating in "creator language" while upholding professional and corporate standards.

• Expected to exhibit action-oriented behavior, adaptability to various situations, and a results-driven mindset.

🏝️ Benefits

• Medical, Dental, Vision, and Life Insurance (available to full-time employees only).

• 401k plan (available to full-time employees only).

• Additional Opt-In Insurance options (available to full-time employees only).

• Paid Vacation and Sick Time (available to full-time employees only).

• L'ange Hair Product Stipend: a quarterly allowance to refresh favorite L'ange products and explore new offerings (available to full-time employees only).