Healthcare Business Development – Market Expansion, Partnerships Representative

This is a fully remote position, open to applicants in United States.

📋 Description

• Conduct research to discover healthcare markets that have the potential for patient and referral growth.

• Compile lists of targeted healthcare organizations, providers, clinics, practices, and other referral sources within key markets.

• Identify market segments and organizations that align with Insight’s services, payer mix, clinical strengths, and growth objectives.

• Research organizations to pinpoint suitable decision-makers and referral contacts.

• Rank markets and accounts based on opportunity, compatibility, and potential referral volume.

• Detect gaps in current referral coverage and explore opportunities to broaden the referral network.

• Monitor market activities, competitive insights, and emerging partnership prospects.

• Engage in ongoing outbound prospecting via phone, email, and other suitable channels.

• Create tailored outreach strategies.

• Begin discussions with healthcare providers, clinic leaders, practice managers, behavioral health organizations, and other referral sources.

• Carry out initial discovery conversations to understand needs, referral patterns, and potential compatibility.

• Arrange qualified conversations and partnership possibilities.

• Reconnect with previously engaged prospects.

• Present prospective partners with Insight Therapy Solutions and its offerings.

• Clearly and professionally articulate the value of Insight’s services.

• Cultivate relationships with potential referral partners from initial contact to activation.

• Identify opportunities for ongoing referral partnerships.

• Maintain consistent follow-up during partnership development.

• Assist in activating new referral partners by coordinating next steps with internal teams.

• Keep an organized pipeline of target accounts and partnership prospects.

• Document outreach efforts, contacts, discussions, next steps, and results in the CRM.

• Ensure account and contact information is up to date.

• Track opportunities from prospecting up to partnership activation.

• Utilize CRM data to manage follow-up and prevent opportunities from becoming inactive.

• Provide regular updates on outreach activities, meetings, new opportunities, and partnership progress.

• Identify trends in outreach responses, referral needs, market demand, and partnership challenges.

• Share insights with Marketing and leadership to enhance targeting, messaging, and market strategy.

• Discover new organizations, referral channels, and market segments.

• Offer feedback on effective outreach messages and strategies.

• Assist in enhancing Insight’s market positioning and referral proposition.

⛳️ Requirements

• A minimum of 2 years of experience in business development, sales development, healthcare outreach, partnership development, recruiting, account development, or a similar role.

• Proven experience with outbound prospecting and cold outreach.

• Excellent research skills with the ability to identify target organizations and decision-makers.

• Strong written and verbal communication abilities.

• Comfortable making outbound calls and sending personalized emails and outreach through various channels.

• Strong habits in follow-up and pipeline management.

• Highly organized and capable of managing multiple prospects simultaneously.

• Comfortable working independently in a remote setting.

• Ability to learn about healthcare services and effectively communicate them to prospective partners.

• Experience using a CRM or similar system to manage prospects and activities.

• Preferred: Experience in healthcare, behavioral health, mental health, telehealth, or a similar healthcare services environment.

• Preferred: Experience in developing relationships with physicians, therapists, clinics, hospitals, or healthcare referrals.

• Preferred: Experience in conducting market or territory research.

• Preferred: Familiarity with Zoho CRM, Salesforce, HubSpot, or similar CRM platforms.

• Preferred: Knowledge of various channel prospecting and other B2B prospecting tools.

• Preferred: Experience working towards activity, meeting, pipeline, referral, or revenue targets.

🏝️ Benefits

• Paid time off (PTO).

• Paid U.S. holidays.

• Paid birthday leave.

• Parental leave.

• Monthly health stipend to support your well-being.

• 100% remote — work from home.

• Collaborate closely with senior leadership and gain direct exposure.

• Be part of a mission-driven, collaborative team.

• Acquire hands-on experience in healthcare growth, market expansion, and partnership development.