Head of Marketing Operations

This is a fully remote position, open to applicants in California.

📋 Description

• You are responsible for the entire marketing technology stack: selecting, implementing, integrating, and establishing the standards that dictate data flow between systems.

• You manage the operational rhythm of the marketing team.

• You oversee the complete lifecycle from an anonymous visitor to a closed-won deal, including lead scoring, definitions of MQL and PQL, enforcing SLAs, and facilitating the transition to sales.

• You are in charge of marketing analytics, attribution methods, and the dashboards presented to the executive team and the board.

• You manage data hygiene and ensure compliance with privacy regulations (GDPR, CCPA, and emerging state laws in the US).

⛳️ Requirements

• 8+ years of experience in marketing operations, with a minimum of 3 years in a leadership capacity.

• Proven experience in building marketing operations from the ground up or replatforming within a B2B SaaS environment.

• A solid track record working at a startup or a rapidly growing growth-stage company.

• Demonstrated experience in managing planning cadences, OKRs, and cross-functional program management for a marketing organization.

• Extensive knowledge of HubSpot or Marketo, Salesforce, and at least one Business Intelligence tool (Looker, Tableau, Sigma).

• Proficient in managing data quality, GDPR/CCPA compliance, and discussions surrounding attribution.

• Experience in budget management, vendor relationships, and headcount planning in collaboration with a marketing leader.

• Ability to remain calm under pressure while holding strong opinions loosely.

🏝️ Benefits

• Total compensation includes significant equity in a rapidly expanding startup.

• Competitive salary.

• Comprehensive benefits package.