Head of Marketing

This is a fully remote position, open to applicants in Canada.

📋 Description

• Growth Architecture: Develop and implement a comprehensive marketing strategy that emphasizes aggressive user acquisition and rapid retention loops.

• Viral Orchestration: Direct our content and partnership teams to ensure that Partyhat remains at the forefront of cultural conversations.

• Algorithmic Dominance: Leverage extensive data analytics and proprietary tools to navigate the algorithms of X, Discord, and Telegram, ensuring our communications reach the appropriate audience at the optimal time.

• Resource Allocation: Administer the marketing budget with precision, determining where to enhance efforts and where to phase out campaigns based on real-time ROI insights.

• Brand Velocity: Supervise the visual and narrative consistency of the brand, ensuring we uphold a "premium but degen" aesthetic that appeals to a global audience.

• Strategic Leadership: Serve as the main liaison between Product and Community, ensuring our marketing initiatives are seamlessly aligned with our technical roadmap and operational objectives.

⛳️ Requirements

• The "General": You are a seasoned leader with proven experience in managing diverse teams, from designers to growth hackers, while maintaining a focus on exceptional execution.

• Market Intuition: Possess a natural ability to gauge the atmosphere. You understand sentiment, shifts in "vibes," and can adjust strategies rapidly.

• Hyper-Availability: This role extends beyond the traditional 9-to-5 schedule. You must be accessible seven days a week to guide the team through viral trends, market changes, and continuous global launches.

• Data Mastery: You have a passion for metrics. Your decisions are data-driven, relying on concrete evidence and predictive modeling rather than assumptions.

• Web3 Literacy: You are deeply embedded in the on-chain world. You comprehend decentralized communities, tokenized incentives, and the distinct psychology of modern digital asset holders.

• Operational Excellence: Highly organized and self-driven; you can effectively manage a complex global marketing operation while keeping track of minute details.

🏝️ Benefits

• Extreme Autonomy: We prioritize outcomes over bureaucracy, granting you the freedom to develop and execute your vision using our efficient Ashby and Linear workflows.

• Global Impact: Lead a brand that is shaping the future of internet-native experiences for a vast, international audience.

• A Culture of Momentum: Join a team that operates at lightning speed. You will be consistently challenged to innovate, scale, and surpass market expectations.

• High-Growth Upside: We focus on potential rather than pedigree. For those who take significant ownership, there is a clear path to influence the future of the entire organization.