Head of Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the marketing strategy and execution across two product lines, managing every phase of the funnel, from positioning and demand generation to product marketing and sales enablement.

• Lead the marketing team and act as the executive spokesperson for how OfficeRnD communicates its narrative.

• Become a member of the Senior Leadership team, report directly to the CEO, and collaborate with Product, Sales, RevOps, and Customer Experience.

• Establish the brand and go-to-market strategy for OfficeRnD Flex and OfficeRnD Workplace.

• Own the brand narrative and positioning within key markets.

• Manage demand generation and pipeline in alignment with revenue objectives for Flex and Workplace, including monthly volume targets and spending triggers.

• Spearhead the launch strategy and market preparation for new capabilities.

• Create AI-driven marketing workflows and prompts; develop shared knowledge bases, style guides, templates, standards, and quality control measures.

• Ensure visibility in search and AI responses, covering comparison and total-cost pages, structured data, crawlability, PR, review-site presence, and LLM referral tracking.

• Consolidate or archive overlapping content and resolve competing URLs.

• Build, mentor, and scale a cross-functional marketing team.

• Align Product and Engineering, Sales, RevOps, and Customer Experience to ensure cohesive movement of marketing, product, and revenue initiatives.

• Track pipeline generation, ARR growth, and ROAS through a monthly performance scorecard.

• Travel internationally 2–4 times annually.

⛳️ Requirements

• Experience leading marketing efforts at a B2B SaaS company with approximately $10M–$30M in ARR.

• Proven ability to personally create agentic workflows in a live marketing environment and articulate their impact.

• Background in developing brand and demand initiatives across various global regions.

• Strong instincts for brand storytelling paired with a rigorous approach to demand generation.

• Excellent writing skills and editorial judgment.

• Proficient in data analysis and attribution.

• Experience in managing and leading distributed teams across different time zones.

• Capable of representing marketing at the leadership level and translating strategy into actionable plans.

• Willingness to travel internationally 2–4 times per year.

• Must reside in the US Eastern or Central time zone.

• Familiarity with the Coworking / Flex industry is a plus.

• Experience in B2B Vertical SaaS is a plus.

• Relocation assistance is not available.

🏝️ Benefits

• 25 days of paid time off.

• An additional day off to celebrate your birthday.

• 3 days off dedicated to volunteering.

• Health, dental, and vision insurance coverage.

• 401k plan with 4% matching contributions.

• Paid sick leave.

• Paid parental leave.