Head of Market Launch

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead the strategic planning and execution for each new PadSplit market, ensuring that each achieves 250 active units within six months while upholding high-quality standards.

• Design and consistently enhance repeatable systems, processes, and launch playbooks for effective market scaling.

• Establish national and local partnerships with brokers, lenders, contractors, property managers, photographers, and other service providers.

• Develop referral systems for members, hosts, and vendors to stimulate organic growth.

• Collaborate with Product, Sales, Marketing, Member Experience, and Host Experience teams to enhance occupancy, NPS, move-in quality, and host success.

• Analyze launch performance, pinpoint growth opportunities, lower customer acquisition costs, and optimize markets.

• Recruit, mentor, and develop Market Account Executives and ecosystem leaders.

• Align various departments to ensure successful market launches.

• Conduct structured experiments and continuously refine market entry and scaling strategies.

• Engage in the interview assessment by demonstrating market launch expertise to the panel.

⛳️ Requirements

• Over 10 years of experience leading marketplace, growth, partnerships, or operations teams.

• Significant responsibility for managing a business, market, or P&L.

• Proven track record in launching or scaling new markets for a marketplace, franchise, or multi-location business.

• Experience in building vendor, channel, or partner ecosystems that deliver measurable business value.

• Demonstrated success in enhancing customer experience, retention, referrals, or other drivers of organic growth.

• Ability to design scalable operating models.

• Proficient in using CAC, LTV, occupancy, funnel conversion, referrals, and NPS metrics for informed decision-making.

• Experience in building, leading, and developing high-performing distributed teams.

• Strong communication skills to align executives and cross-functional partners on growth initiatives.

• Must possess authorization to work in the United States.

🏝️ Benefits

• Fully remote position.

• Competitive compensation package, including an equity incentive plan and company-wide bonus opportunity.

• National medical, dental, and vision healthcare plans.

• Company-provided life insurance policy.

• Optional accidental insurance, FSA, and DCFSA benefits.

• Unlimited paid time off (PTO) policy with eleven (11) company-observed holidays.

• 401(k) plan.

• Twelve (12) weeks of paid time off for both birth and non-birth parents.

• The opportunity to pursue your passion at a company leading the charge in addressing the affordable housing crisis.