Head of Growth – Marketing, m/w/d

This is a fully remote position, open to applicants in Germany.

📋 Description

• You will oversee the marketing strategy for both brands and will continue to enhance our marketing engine.

• Collaborate with David to develop and execute the growth strategy across both brands.

• Expand paid advertising, content, influencer partnerships, customer relationship management, and conversion efforts.

• Manage and further refine existing performance structures.

• Increase presence in marketplaces and retail, including Amazon, pharmacies, and drugstores as new distribution channels.

• Identify and explore new growth opportunities.

• Enhance cross-selling, funnel optimization, and customer retention.

• Build and oversee relationships with external partners and internal teams.

• Potential responsibilities include international expansion, exploring new channels, and team development.

⛳️ Requirements

• Several years of experience in direct-to-consumer (DTC), e-commerce, or growth marketing.

• Demonstrated success in scaling a brand or digital business.

• Strong skills in both strategic planning and execution.

• Proficient in managing key performance indicators (KPIs) such as CAC, LTV, ROAS, and conversion rates.

• Entrepreneurial mindset with a sense of ownership and a practical approach.

• Excellent proficiency in German and good command of English.

🏝️ Benefits

• Significant responsibility from the very first day.

• Direct collaboration with the founders.

• A profitable company rather than one that is burning capital.

• Two strong brands with substantial growth potential.

• Equity participation and a genuine opportunity for a Managing Director role.

• Remote-first work culture with regular on-site meetings by mutual agreement.

• A meaningful product that makes a real impact for families.