Head of Digital and Growth

📋 Description

• Develop scalable B2B inbound lead generation systems.

• Initiate and enhance paid media campaigns across platforms such as Google, LinkedIn, Meta, YouTube, and other emerging channels.

• Design landing pages, funnels, nurturing sequences, and qualification workflows.

• Propel measurable pipeline and revenue growth across a range of portfolio companies.

• Establish a modern marketing stack from the ground up.

• Create reporting, tracking, analytics, and attribution systems.

• Continuously refine strategies based on performance data.

• Begin as a highly involved individual contributor.

• Recruit and develop a lean, high-performing growth team over time.

• Oversee external agencies, freelancers, AI workflows, and prospective internal hires.

⛳️ Requirements

• Demonstrated success in developing B2B lead generation systems.

• Practical experience in media buying.

• Strong comprehension of performance marketing principles.

• Experience in crafting high-converting content and funnels.

• Ability to demonstrate measurable marketing results.

• Exceptional communication and storytelling abilities.

• Comfort in navigating ambiguity and adapting to fast-paced environments.

🏝️ Benefits

• Direct access to the CEO and leaders of the portfolio.

• Executive-level autonomy in decision-making.

• Substantial marketing investment already allocated.