Head of Content – Backyard Sports & Toys

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop and oversee the content strategy for various brands, encompassing formats, characters, and series.

• Determine which concepts evolve into franchises, remain standalone, or get phased out.

• Write, direct, and deliver content that ranges from low-fidelity character posts to high-quality production shoots.

• Organize and execute production shoots.

• Identify and collaborate with studios, AI production partners, and freelance talent.

• Manage content performance metrics, including views, viral hit rates, and follower growth on owned channels.

• Collaborate directly with the two founders on marketing initiatives and strategic planning.

• Generate content that elevates the visibility of the company's games, toys, and backyard sports products.

• Cease or eliminate content that fails to perform effectively.

⛳️ Requirements

• Established an audience, channel, or show from the ground up.

• A portfolio showcasing exceptional content creation.

• Excellent writing skills, including character development, humor, and voice.

• Experience in producing both informal, smartphone-shot tests and refined productions.

• A genuine passion for sports, toys, and games.

• Ability to work full-time with daily overlap with founder hours in both the US and UK.

• A portfolio, channel, or work sample must be included with the application.

• Must articulate what was built and how it achieved growth.

🏝️ Benefits

• Competitive salary.

• Work From Home.

• Flexible Hours.

• Bonus structure linked to your performance metrics.