GTM Program Manager

This is a fully remote position, open to applicants in California.

📋 Description

• Take full ownership of the complete product launch process, from development to go-to-market execution and post-launch evaluation.

• Create and oversee comprehensive launch plans, including timelines, milestones, dependencies, decision points, and readiness criteria.

• Set a regular operational rhythm for launches, which encompasses cross-functional meetings, status updates, risk management, and escalation procedures.

• Facilitate launch discussions, identify obstacles early, and ensure clear ownership and accountability among stakeholders.

• Collaborate with Product Development, Marketing, Operations, Supply Chain, Finance, and other departments to guarantee that launch requirements are well understood and met on schedule.

• Work with Marketing to coordinate campaign timelines, product positioning, asset readiness, promotional strategies, and launch sequences.

• Confirm that Operations and Supply Chain are involved early on and ready for inventory management, fulfillment, packaging, logistics, and other launch necessities.

• Assist in developing the future product roadmap and convert approved priorities into actionable plans.

• Manage ClickUp as the official record for product launches, ensuring that plans, decisions, documentation, and status updates are kept up-to-date and accessible.

• Standardize launch processes, templates, reporting, and documentation across various teams.

• Preserve essential product and launch details, including SKU configurations, product specifications, dimensions, case packs, and necessary documentation.

• Recognize gaps in processes, resources, and coordination, and implement enhancements to foster greater speed, consistency, and scalability.

• Conduct post-launch reviews, document key insights, and integrate them into future launch strategies.

⛳️ Requirements

• A minimum of 5 years’ experience in program management, go-to-market operations, product operations, or a related field.

• Proven track record of leading cross-functional consumer product launches from development through market introduction.

• In-depth understanding of go-to-market planning and the integration of Product Development, Marketing, Operations, Supply Chain, Finance, and logistics to ensure successful launches.

• Demonstrated capability to manage intricate timelines, dependencies, risks, and decisions across multiple workstreams and stakeholders.

• A strong blend of strategic thinking and hands-on execution, with the ability to translate business priorities into defined plans and milestones.

• Experience in establishing operational rhythms, leading cross-functional meetings, and ensuring accountability across teams.

• Solid understanding of product lifecycle management, launch readiness, and seasonal or portfolio planning.

• Experience in managing product and launch documentation, including SKU setup, item configuration, product specifications, and compliance-related requirements.

• Familiarity with ClickUp, Asana, Jira, or a similar project and program management tool.

• Highly organized and detail-oriented, with the ability to create structure and maintain momentum in a rapidly changing, ambiguous environment.

• Excellent written and verbal communication skills, capable of influencing and aligning stakeholders at all levels.

• Customer-centric and commercially minded, adept at integrating market, competitive, and customer insights into planning discussions.

• Proactive, resourceful, and solution-focused, with a strong sense of ownership and urgency.

• An AI-forward approach to work, with practical experience using AI for planning, documentation, reporting, risk identification, or workflow automation.

🏝️ Benefits

• Performance-based bonus opportunities

• Medical, Dental, and Vision insurance

• Unlimited PTO + paid holidays

• Remote-first role, with occasional travel required

• Stipends for fitness, continuous learning, and work-from-home setup

• Discounts on iRESTORE Products

• High-visibility role with opportunities for career growth

• Collaborative, fast-moving team that values initiative and ideas