GTM & Growth Engineer

This is a fully remote position, open to applicants in Germany.

📋 Description

• Streamline marketing and lifecycle operations through automation utilizing triggers, segments, workflows, and personalized strategies in ActiveCampaign and Salesforce.

• Facilitate automated paid marketing by integrating audience syncs, CRM and product-data suppression, conversion-data feedback, campaign feeds, and adaptive landing pages.

• Integrate and refine product events, Salesforce, ActiveCampaign, enrichment, transaction history, and BigQuery data.

• Automate the creative production process for ad, email, and landing page variations within brand templates, including human oversight.

• Develop reusable automation capabilities spanning paid marketing, lifecycle, sales, and content initiatives.

• Substitute manual tasks and ineffective data processes with automation and LLM-based tools, incorporating an SEO and AI-search content engine.

• Establish reusable experimentation frameworks, holdouts, and measurement systems.

• Initiate automations with necessary human checks, control or holdout testing, rollout strategies, and rollback plans.

• Work collaboratively with the Senior Lifecycle & Customer Growth Manager, Demand Generation Manager, and Marketing Lead.

⛳️ Requirements

• Proven experience in building marketing or growth automation solutions that are operational in a production environment.

• Familiarity with paid media integrations, CRM and lifecycle workflows, and data pipeline management.

• Ideally, experience in B2B SaaS or within a two-sided business model.

• Practical knowledge of APIs, webhooks, and automation platforms such as n8n, Make, Zapier, or Clay.

• Proficiency in Python or TypeScript and SQL is highly advantageous.

• Understanding of ad platform and CRM data, including audience segmentation, conversion tracking, and attribution challenges.

• Experience in implementing LLM-based or agentic automation within a real workflow context.

• Outcome-driven mindset with the capability to assess the effectiveness of developed solutions.

• Methodical approach to production launches, including manual checks, control testing, and rollback planning.

• Ability to collaborate effectively with marketers and communicate trade-offs clearly.

• Proficient in English; knowledge of German is a plus.

🏝️ Benefits

• Competitive salary above the market average.

• Permanent contract within a stable, well-capitalized company.

• Option for fully remote work or in-office work from Berlin Kreuzberg.

• Flexible working hours.

• Provision of a new MacBook Pro.

• Regular off-site gatherings and team events.

• An open feedback culture with consistent 1:1 meetings and developmental discussions.

• Opportunity to influence and enhance the marketing growth stack.

• Engage in AI-focused tasks using the latest tools with swift decision-making processes.