Growth Marketing Manager

📋 Description

• Execute paid search, paid social, display/retargeting, and content syndication initiatives to meet pipeline objectives established by Revenue Marketing.

• Collaborate with the SVP of Marketing and Content team to implement SEO and AEO strategies.

• Conduct A/B testing and optimize conversion rates across landing pages, forms, and CTAs.

• Monitor and report on conversion metrics from lead to qualified pipeline, including MQL-to-SQL ratios and performance by channel.

• Develop and oversee nurture sequences, lead scoring frameworks, and lifecycle email campaigns within the marketing automation system.

• Facilitate programmatic customer growth through automated adoption sequences, expansion triggers, and engagement initiatives.

• Collaborate with Customer Success and Revenue Marketing to execute lifecycle and expansion programs.

• Partner with the marketing operations team on Salesforce/HubSpot reporting, attribution, and data management.

• Coordinate lead management, routing, and lead scoring optimization.

• Act as the primary contact for marketing operations, addressing issues and ensuring smooth program execution.

⛳️ Requirements

• 4–6 years of experience in demand generation, growth marketing, or digital marketing within the B2B SaaS sector.

• Proficient in using CRM and marketing automation platforms, with a preference for HubSpot.

• Capable of independently managing paid media initiatives across search, social, and display channels.

• Knowledgeable about multi-touch attribution models and pipeline reporting.

• Experience in building or maintaining nurture and lifecycle programs.

• Possess strong analytical skills, detail-oriented, and inclined to take action over excessive analysis.

• Familiarity with intent signal platforms such as 6sense or Demandbase is advantageous.

• Comfortable working in ambiguous situations and developing programs without extensive pre-existing infrastructure.

🏝️ Benefits

• 💰 Competitive Compensation. For this role, our salary is targeted at $146,000 - $176,000 per year. Final offer amounts are influenced by factors such as experience and expertise. We employ a geo-neutral compensation strategy within the US, meaning our pay is based on job function and level, rather than location.

• 🏆 Syndio Equity. Enjoy a stake in Syndio’s success.

• 🏝 Flexible Vacation Policy. We encourage our team to take time off when needed, along with paid sick & safe time, compassion leave, and voting leave.

• 🐣 Paid parental leave.

• 🩺 Medical, Dental, Vision. Syndio covers 90% of employee premiums and 50% for dependents.

• 🏥 Life Insurance & Disability. Syndio pays the full premium.

• 🏦 401(k). To assist you in saving for your future.

• Fully remote model - #LI-Remote