Growth Marketer

This is a fully remote position, open to applicants in United States.

📋 Description

• Identify the key element, create compelling copy, develop the landing page, implement distribution strategies, and assess outcomes. You will manage the entire process from start to finish.

• Design experiments aimed at achieving significant, non-linear results. This includes distribution strategies, innovative content formats, community initiatives, launch tactics, and partnership collaborations.

• Ensure a high standard of quality in every asset produced. This encompasses landing pages, advertisements, emails, social media content, and videos.

• Establish precise tracking mechanisms, including UTMs, lead source attribution, and conversion event tracking.

• Conduct weekly experiments rather than waiting for quarterly campaigns. Deliver something new each week.

⛳️ Requirements

• A growth marketer with 3 to 6 years of experience in B2B SaaS or developer tools, preferably in a product-led growth (PLG) environment, who is eager to take charge of an entire growth strategy rather than just a segment of it.

• A versatile generalist in a dynamic company who has experience in various aspects of this work (such as content creation, campaign management, experimentation, and operations) and is excited to oversee the entire process.

• Capable of writing a technically-oriented article in the morning and executing a conversion test in the afternoon.

• Possess strong opinions on why much of B2B marketing fails to make an impact and have the ability to enhance your own work accordingly.

• Integrate AI as a fundamental element of your workflow.

• Focus on reporting meaningful key performance indicators (KPIs) rather than superficial metrics. Utilize data to identify friction points and take action.

• Prefer to launch an imperfect solution this week rather than a flawless one in six weeks. You don’t seek permission.

• While you may not currently be familiar with observability, you have a strong desire to learn it in depth.

🏝️ Benefits

• Competitive cash compensation in addition to significant equity opportunities.

• Fully remote working arrangements.

• An expansive category, a product that engineers appreciate, and a Chief Revenue Officer who encourages bold initiatives.

• Full-time position, with the possibility of a paid trial project to facilitate mutual decision-making.