Growth Manager

📋 Description

• Take the lead in executing proactive demand generation initiatives across various industries, domains, and account-based campaigns.

• Strategize and implement hands-on outreach efforts (including messaging, sequences, follow-ups, and CRM) in collaboration with leadership and practitioner networks.

• Collaborate with service line leaders to transform expertise into compelling, service-oriented offers.

• Organize a schedule of impactful small events (such as dinners, roundtables, seminars, and the Future Leadership series).

• Maximize the effectiveness of existing assets (including insight reports, AI prototypes, and demos) within campaigns and content strategies.

• Develop and oversee target account lists and decision-maker maps within key sectors.

• Monitor performance in relation to pipeline contributions and adjust strategies based on results.

• Manage campaign execution as part of the broader demand generation strategy.

• Assist in structured Account-Based Marketing (ABM) and conduct in-depth research for strategic accounts.

• Provide clear reports on performance metrics and identify areas for future focus.

⛳️ Requirements

• A minimum of 6 years of experience in a new business, demand generation, or growth role within a B2B agency, consultancy, or professional services firm.

• Proven track record of designing and executing proactive demand generation campaigns from start to finish, achieving clear pipeline outcomes.

• Proficient in conducting outreach personally—composing sequences, sending communications, managing CRM, and following up.

• Capable of translating practitioner expertise and thought leadership into propositions and offers that resonate.

• Familiarity with, or genuine interest in, AI, software engineering, design, digital strategy, and product development.

• Comfortable working in a flat, entrepreneurial environment, prioritizing tangible output over internal processes.

• Experience in one or more of our priority sectors is advantageous: automotive & manufacturing, legal, energy, media, and not-for-profit.

🏝️ Benefits

• A personal learning budget (£1200/year).

• Access to mentoring and knowledge-sharing sessions.

• Flexible, remote-first working arrangements with colleagues across the UK and EU.

• Private health insurance (WPA).

• Pension contributions (6%+).

• Wellbeing support (£50/month via Juno).

• 25 days of holiday plus bank holidays and your birthday off—this increases by 1 additional day per year after 3 years of service (capped at 30 days).

• A tiered parental leave policy (16 weeks maternity, 4 weeks partner, full pay based on tenure).

• Electric Vehicle salary sacrifice scheme (subject to tenure).