Global VP Marketing – CMO

This is a fully remote position, open to applicants in Singapore.

📋 Description

• Establish objectives for the Marketing department in collaboration with the organization's senior leaders and the leadership team.

• Drive the execution and implementation of Marketing strategies and tactics to meet key results established on a quarterly and annual basis.

• Empower Marketing team leaders across business units to excel in their roles and achieve commercial outcomes across our product offerings.

• Enable our Local and Community Management teams to expand the addressable market for our products and enhance the overall CoinMarketCap ecosystem.

• Foster a culture focused on practice, performance, and data orientation through effective project management across social media, web, chat, content, and video assets.

• Support and enable the Brand and PR teams to craft a compelling and coherent narrative regarding CoinMarketCap and the significance of the company and its products in the evolution of the decentralized web.

⛳️ Requirements

• Over 10 years of experience in technology, financial services, or fintech sectors, with at least 5 years in a leadership or management role within a Marketing function.

• Proven track record of achieving growth metrics, including web traffic, leads, client conversions, and revenue generation.

• Capability to manage a complex portfolio of products with multiple brands, customer segments, and conversion funnels.

• Experience in budget management and making trade-off decisions among marketing programs based on quantitative analysis and product outcomes.

• Strong project management skills and attention to detail.

• Experience in cultivating passionate user or developer communities to drive market adoption of technologies.

• Ability to effectively manage a complex, remote-first team with diverse backgrounds, opinions, and working styles.

• A collaborative approach to engaging with senior stakeholders who hold a variety of well-reasoned views and expectations.

• Ability to leverage a professional network to meet business objectives and grow the team as the business evolves.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Flexible work hours and remote work options.

• Opportunities for professional development and growth.

• Collaborative and inclusive work environment.