Freelance Social Editor, Family Style

This is a fully remote position, open to applicants in California, +1 more state.

📋 Description

• Oversee the daily content creation for the Family Style social media platforms.

• Establish a tone that is intelligent, culturally savvy, and fluent in internet trends.

• Ensure that all posts are intentional, relevant, and worthy of sharing.

• Capture and edit short-form videos with a mobile-first approach.

• Produce talking head and educational videos.

• Create chef interviews and street-style content.

• Develop overhead recipe videos that are clean, text-driven, and require no on-screen talent.

• Design carousel posts and visual storytelling elements.

• Identify and publish timely food-related stories and news highlights.

• Cover significant industry events (awards, openings, trends).

• Generate original perspectives and unique lists.

• Bring a distinct point of view to all creative outputs.

• Manage a consistent posting schedule (10–15 posts weekly).

• Balance content across key focus areas:

• Food media/reporting

• Educational materials

• Original video content

• Memes

• Respond swiftly to cultural events.

• Engage with food culture (chefs, restaurants, trends).

• Connect with internet culture (memes, tone, pacing).

• Address youth culture as a whole.

• Collaborate with designers, editors, and leadership.

• Assist in sourcing chefs, collaborators, and contributors.

• Participate in building something from the ground up.

• Monitor performance metrics across content.

• Comprehend what drives engagement and sharing.

• Focus on strategies that yield positive results.

⛳️ Requirements

• 2-3 years of experience in social media and editorial roles with a publisher or brand.

• Profound understanding of the Complex content, voice, and tone.

• Strong knowledge of food and restaurant culture.

• A positive, intuitive, proactive, and collaborative team player.

• Excellent writing and communication abilities, along with proofreading experience and quick decision-making skills.

• Capability to independently shoot and edit content.

• Willingness to appear on camera for social media content.

• Availability to work nights and occasional weekends/holidays for live event coverage.

• In-depth knowledge of streetwear/fashion and its connections to areas like pop culture, sports, and music.

• Strong fluency and understanding of all social media platforms (Facebook, Instagram, Twitter, TikTok, YouTube Shorts).

• Extensive knowledge of cultural trends and a proven track record in driving audience and consumer engagement on social media.

• Stay informed on the actions of our competitors to maintain our unique position.

• Possess self-management skills and a proactive attitude.

• Proficient in Adobe Creative Suite and Premiere Pro.

• **Core Competencies:** Embraces an entrepreneurial spirit, thinks strategically and analytically, encourages creative and innovative ideas, action-oriented, results-driven, and fosters innovation.

🏝️ Benefits

• Competitive salary and opportunities for professional growth.

• Collaborative and dynamic work environment.

• Access to industry events and networking opportunities.

• Flexible work schedule.