Freelance Brand Copywriter, Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• You will collaborate with us on extended engagements, including brand transformations, positioning initiatives, campaign ideas, and content development for a selection of B2B SaaS scale-ups.

• In some projects, you will take the lead from start to finish.

• For other projects, you will work alongside our strategy lead, designers, and producers.

• Your writing will encompass manifestos, value propositions, positioning statements, website copy, sales presentations, naming conventions, tone of voice guidelines, campaign ideas, long-form thought leadership pieces, and occasionally, scripts.

• Throughout all of this, the focus is not merely on "executing this brief" but rather on "asking the right questions, framing the strategic answer, and then crafting the piece that effectively communicates it."

⛳️ Requirements

• A minimum of 5 years of experience in writing for brands at a strategic level.

• A portfolio showcasing at least 2-3 projects where you were responsible for the strategic and verbal components of a brand.

• Proficient in conducting discovery interviews with founders or CMOs and able to derive a positioning angle from those discussions.

• A well-defined perspective on positioning.

• Proficiency in English at a native or C2 level.

• Self-directed and experienced.

• Freelancing is a choice for you.

🏝️ Benefits

• A monthly retainer at a competitive senior freelance rate.

• Engaging in lengthy and substantial projects with clients who genuinely seek strategic work rather than just banner copy.

• A small, experienced team.

• Direct collaboration with strategy and creative leads, eliminating unnecessary layers.

• Transparent scoping; we do not overpromise what we cannot deliver, nor do we push you towards burnout.

• An expanding portfolio of brand-centric work within the B2B scale-up sector.