Fractional Marketing Manager, Executive Assistant

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Contribute to the overall marketing strategy and translate it into actionable plans.

• Oversee and coordinate marketing campaigns from the initial planning stage through to execution.

• Plan and manage paid advertising initiatives, including grant-funded opportunities when applicable.

• Update and manage website and landing pages utilizing WordPress.

• Generate, manage, and coordinate monthly newsletters via HubSpot.

• Administer HubSpot CRM activities, encompassing pipelines, automations, and marketing workflows.

• Create and maintain email templates for campaigns and outreach to prospects.

• Coordinate prospecting and outreach efforts using Apollo and Revo.

• Assist in promoting webinars and events through Eventbrite.

• Oversee the production of sales and marketing materials, such as presentations, sales decks, flyers, and case studies.

• Develop sales enablement resources and presentations for client and prospect meetings.

• Collaborate with designers, copywriters, SEO/PR agencies, and external vendors.

• Utilize Canva and Claude/Claude Design to create and support marketing materials.

• Identify opportunities for process enhancements through automation and AI.

• Monitor marketing activities and pinpoint areas for improvement and growth.

• Manage calendars, meetings, and appointments for senior leadership.

• Prepare agendas, presentations, reports, and meeting materials.

• Ensure follow-ups are managed and that agreed actions are executed.

• Organize documents, files, and information efficiently.

• Assist in managing email correspondence.

• Facilitate internal and external communication.

• Conduct research and compile summaries or briefing documents.

• Aid in project coordination and adherence to deadlines.

• Handle confidential information with professionalism and discretion.

• Assist senior leadership in prioritizing tasks and maintaining oversight of key business activities.

• Liaise with team members, clients, suppliers, and external partners.

• Anticipate executive needs to avoid missed or delayed actions.

⛳️ Requirements

• Proven experience in marketing, preferably within a B2B setting.

• Highly organized with a keen attention to detail.

• Capable of managing multiple priorities and adapting to changing deadlines.

• Confident in working independently and taking ownership of tasks.

• Proactive, self-motivated, and able to initiate actions without continuous direction.

• Commercially minded with an understanding of how marketing supports sales and business growth.

• Strong communication skills when interacting with senior stakeholders and external suppliers.

• Ability to merge strategic thinking with practical execution.

• Technologically savvy with an interest in AI, automation, and contemporary marketing tools.

• Experience providing Executive Assistant or senior administrative support is a plus.

• Resourceful and capable of independently resolving issues.

• Familiarity with HubSpot, including CRM, pipelines, automations, and newsletters, is highly advantageous.

• Experience with Apollo, Revo, WordPress, Canva, Claude/Claude Design, Google Workspace, Microsoft Office, and Eventbrite is highly beneficial.

• Comfortable working directly within WordPress without using Elementor.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

• Flexible work environment and potential for remote work.

• Comprehensive health and wellness benefits.

• Engaging company culture with team-building activities.