Fractional Marketing Manager, Executive Assistant

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Contribute to the formulation of the overall marketing strategy and translate it into actionable plans.

• Oversee and coordinate marketing campaigns from the planning stage through to execution.

• Plan and manage paid advertising initiatives, including grant-funded opportunities when applicable.

• Maintain and update the website and landing pages using WordPress.

• Develop, manage, and coordinate monthly newsletters via HubSpot.

• Oversee HubSpot CRM activities, including pipelines, automations, and marketing workflows.

• Design and maintain email templates for campaigns and outreach to prospects.

• Coordinate prospecting and outreach efforts using Apollo and Revo.

• Support the promotion of webinars and events through Eventbrite.

• Oversee the production of sales and marketing materials, including presentations, sales decks, flyers, and case studies.

• Create sales enablement materials and presentations for client and prospect meetings.

• Collaborate with designers, copywriters, SEO/PR agencies, and external vendors.

• Utilize Canva and Claude/Claude Design to develop and support marketing materials.

• Identify opportunities to enhance processes through automation and AI.

• Monitor marketing activities and pinpoint opportunities for improvement and growth.

• Manage calendars, meetings, and appointments for senior leadership.

• Coordinate meetings and ensure stakeholders are well-prepared.

• Prepare agendas, presentations, reports, and materials for meetings.

• Manage follow-ups and ensure that agreed-upon actions are completed.

• Organize documents, files, and information efficiently.

• Assist with managing email correspondence.

• Coordinate both internal and external communications.

• Conduct research and prepare summaries or briefing documents as needed.

• Assist with project coordination and track important deadlines.

• Handle confidential information with professionalism and discretion.

• Assist senior leadership in prioritizing tasks and maintaining visibility over key business activities.

• Liaise with team members, clients, suppliers, and external partners.

• Proactively anticipate the needs of executives to prevent missed or delayed actions.

⛳️ Requirements

• Proven experience in marketing, preferably within a B2B setting.

• Experience in providing Executive Assistant or senior administrative support.

• Highly organized with exceptional attention to detail.

• Ability to manage multiple priorities and adapt to changing deadlines.

• Capable of working independently and taking ownership of tasks.

• Highly proactive, self-motivated, and able to take initiative without constant supervision.

• Commercial awareness of how marketing drives sales and business growth.

• Strong communication skills with senior stakeholders and external suppliers.

• Comfortable with strategic thinking as well as hands-on execution.

• Technologically savvy and interested in AI, automation, and modern marketing tools.

• Resourceful and capable of solving problems independently.

• Experience with HubSpot, including CRM, pipelines, automations, and newsletters, is highly advantageous.

• Familiarity with Apollo, Revo, WordPress, Canva, Claude/Claude Design, Google Workspace, Microsoft Office, and Eventbrite is highly beneficial.

• Comfortable working directly in WordPress without Elementor.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health benefits including medical, dental, and vision coverage.

• Opportunities for professional development and continuous learning.

• Flexible working hours and the option for remote work.

• Collaborative and inclusive company culture.