Fractional E-Commerce Lead – Shopify

This is a fully remote position, open to applicants in California.

📋 Description

• Collaborate directly within a customized, layered Shopify theme (Liquid, JS, CSS, JSON templates) to develop, troubleshoot, and enhance site functionality.

• Quickly and independently diagnose and resolve issues related to product display, metafields, and schema (e.g., bundle/PDP configuration conflicts).

• Construct and conduct quality assurance for promotional mechanics: GWP setups, BOGO logic, discount configurations, and landing pages, in advance of key promotional periods.

• Oversee the app ecosystem: install, configure, troubleshoot, and assess Shopify apps, while identifying conflicts prior to their impact on the live site.

• Keep comprehensive documentation and standard operating procedures so that the theme and its logic are understandable to future team members, not just yourself.

• Collaborate closely with the EVP of Brand & Digital to define and prioritize technical tasks, contributing your perspective on necessary actions and methods.

• Identify technical constraints, trade-offs, and platform risks early on and communicate them clearly, enabling swift decision-making.

• Assist promotional and launch calendars by ensuring dependable and timely technical delivery.

• Act as a technical consulting resource for the development of the connected commerce strategy (including loyalty, personalization, subscription, and data unification).

⛳️ Requirements

• Extensive, demonstrable experience in Shopify Liquid theme development — adept in navigating complex, heavily customized or multi-layered themes, not limited to standard builds.

• Strong understanding of Shopify APIs, metafields, apps, and the Shopify Plus feature set.

• Over 5 years of practical, technical eCommerce execution experience (not primarily in strategy or account management).

• Proven capability to independently manage execution in a fast-paced DTC environment with minimal supervision.

• Effective communicator who can articulate technical trade-offs to non-technical stakeholders without excessive elaboration.

• Comfortable working in a fractional or contract basis, managing tasks within a clearly defined scope of work.

• A history of overcoming obstacles rather than being halted by them, with a preference for shipping and testing over prolonged planning.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Flexible working hours with the option for remote work.

• Opportunities for professional development and career advancement.

• Collaborative and innovative work environment.