Finance Manager, E-Commerce

atBabylistRemoteUS flagUnited StatesFull-timeFinancial Planning and Analysis (FP&A)Mid-levelSenior$128.4k – $171.2k/year

Posted 1 day ago

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of financial visibility, efficiency, and performance for Babylist Shop's ecommerce operations, encompassing topline revenue through gross margin.

• Collaborate with teams in Merchandising, Planning, Supply Chain, Accounting, and Data.

• Partner with the Director of Strategic Finance to translate analysis into decisions regarding pricing, promotions, and investments.

• Proactively identify operational and strategic risks, as well as opportunities and recommendations.

• Lead the monthly financial business review for Ecommerce, analyzing sales, margins, and trends.

• Manage ecommerce forecasting, budgeting, and variance analysis.

• Oversee pricing and promotional analysis, including evaluation and optimization of ROI.

• Evaluate Co-Op, DDA, and rebate programs while tracking accruals.

• Provide SKU- and department-level reporting, detailing revenue through margin.

• Ensure the accuracy of key ecommerce metrics in collaboration with Data and Engineering teams.

• Develop dashboards, KPI and operational reports, business analyses, and high-level variance explanations for executives.

• Establish and maintain financial processes and reporting frameworks.

• Utilize financial systems to ensure visibility against financial objectives.

• Contribute to monthly and quarterly board presentations, annual planning, and the 5-Year Plan.

• Implement AI-driven enhancements across ecommerce FP&A workflows.


⛳️ Requirements

• Strong fluency in ecommerce finance, covering AOV, gross-to-net, unit economics, gross margin, and contribution margin.

• Proficient in advanced financial modeling.

• Expertise in using Excel and Google Sheets.

• Ability to conduct scenario analysis and manage extensive datasets.

• Capable of delivering executive- and board-ready communication, with effective data visualization.

• Strong practices in accuracy and quality control.

• Experience with AI tools such as Claude, ChatGPT, Copilot, or similar technologies in finance workflows.

• Prior experience making pricing and promotional decisions, with an emphasis on ROI and financial consequences.

• Familiarity with financial planning systems like NetSuite Planning & Budgeting, Oracle Hyperion, or comparable software.

• 5–8 years of experience, preferably in FP&A within a high-growth consumer technology or ecommerce setting.

• 1–2 years of managerial experience preferred, or equivalent responsibilities in a streamlined, cross-functional finance environment.

• Bachelor's degree in Finance, Economics, Accounting, or a related discipline.

• An MBA is an advantage.


🏝️ Benefits

• Target bonus.

• Competitive equity options.

• Company-sponsored medical, dental, and vision insurance.

• Retirement savings plan with company matching contributions.

• Flexible spending accounts.

• Generous paid parental leave and PTO.

• Winter Wonder Week: a paid company-wide week off at year-end.

• Remote work stipend to facilitate your home office setup.

• Benefits supporting physical, mental, and emotional well-being, parenting, childcare, and financial planning.

• Competitive salary.

• Opportunities for career advancement.

• Career progression and performance-based promotions.

• Access to leading AI tools such as Claude and ChatGPT from day one.

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